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The Business Marketing Course: Managing in Complex Networks

by David Ford,Pierre Berthon,Stephen J. Brown,Lars-Erik Gadde,Håkan Håkansson,Peter Naudé,Thomas Ritter,Ivan Snehota

ISBN 13: 9780471877226

Format: Paperback (256 pages)
Publisher: John Wiley & Sons
Published: 15 Feb 2002
Other Format: Illustrated

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