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Marketing: An Active Learning Approach (BA in Business Studies)

by Elizabeth Barnes, Richard Meyer, Bob McClelland, Hildegard Wieseholfer, Mike Worsam

ISBN 13: 9780631201823

Format: Paperback (640 pages)
Publisher: Wiley–Blackwell
Published: 24 Apr 1997
Other Format: Paperback

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Marketing Operations (Marketing Series: Student)

by Mike Worsam,Trevor Watkins

ISBN 13: 9780750619943

Format: Paperback (392 pages)
Publisher: Butterworth-Heinemann Ltd
Published: Jun 1995

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