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The Evolution of Integrated Marketing Communications: The Customer-driven Marketplace

by Don Schultz, Charles H. Patti, Philip J. Kitchen

ISBN 13: 9780415668927

Format: Hardcover (144 pages)
Publisher: Routledge
Published: 28 Apr 2011

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The Evolution of Integrated Marketing Communications: The Customer-driven Marketplace

by Don Schultz,Charles Patti,Philip Kitchen

ISBN 13: 9781138008946

Format: Paperback (144 pages)
Publisher: Routledge
Published: 04 Jul 2014

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