Buy Used and New Chris Macrae Books

World Class Brands

by Chris Macrae

ISBN 13: 9780201544077

Format: Paperback (196 pages)
Publisher: Addison Wesley
Published: 29 Apr 1991

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The Brand Chartering: How Brand Organisations Learn 'Living Scripts' (Economist Intelligence Unit)

by Chris Macrae

ISBN 13: 9780201877434

Format: Hardcover (413 pages)
Publisher: Addison Wesley
Published: 03 Apr 1996

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Beyond Branding: How the New Values of Transparency and Integrity are Changing the World of Brands

by Nicholas Ind,Chris Macrae,Thomas Gad,John Caswell,Simon Anholt,Sicco van Gelder,Jack Yan,et al

ISBN 13: 9780749441159

Format: Hardcover (236 pages)
Publisher: Kogan Page
Published: 10 Oct 2003
Other Format: Paperback

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