Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices (Advances in Marketing Customer Relationship Management and E-Services Book Series)
by Hans-Ruediger Kaufmann,Mohammad Fateh Ali Khan Panni
ISBN 13: 9781466658806
Format: Hardcover (608 pages) Publisher: IGI Global Published: 14 Apr 2014
Save for later
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior (Advances in Marketing, Customer Relationship Management, and E-Services)
by Hans Ruediger Kaufmann, Mohammad Fateh Ali Khan Panni
ISBN 13: 9781522521396
Format: Illustrated (448 pages) Publisher: Business Science Reference Published: 06 Jan 2017
Handbook of Research on Contemporary Consumerism (Advances in Marketing, Customer Relationship Management, and E-services)
ISBN 13: 9781522582700
Format: Hardcover (388 pages) Publisher: Business Science Reference Published: 20 Sep 2019