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Marketing Warfare (MARKETING/SALES/ADV & PROMO)

by Al Ries,Jack Trout

ISBN 13: 9780070527263

Format: Paperback (224 pages)
Publisher: McGraw Hill
Published: 16 Dec 1997
Other Format: Hardcover, Paperback

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Positioning: The Battle for Your Mind: The Battle for Your Mind (MARKETING/SALES/ADV & PROMO)

by Al Ries,Jack Trout

ISBN 13: 9780071373586

Format: Paperback (224 pages)
Publisher: McGraw-Hill Education
Published: 03 Jan 2001

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The Fall of PR & the Rise of Advertising

by Stefan Engeseth,Al Ries

ISBN 13: 9789163307775

Format: Illustrated (206 pages)
Publisher: Engeseth Publishing
Published: 21 Jun 2009

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