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What Chinese Want: Culture, Communism, and China's Modern Consumer

by Tom Doctoroff

ISBN 13: 9781137278357

Format: Illustrated (272 pages)
Publisher: Palgrave Macmillan
Published: 22 Oct 2013

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Twitter is Not a Strategy: Remastering the Art of Brand Marketing

by Tom Doctoroff

ISBN 13: 9781137279309

Format: Illustrated (272 pages)
Publisher: Palgrave Macmillan
Published: 09 Dec 2014

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