Services Marketing: People, Technology, Strategy: 8th Edition
by Jochen Wirtz,Christopher Lovelock
ISBN 13: 9781944659011
Format: Paperback (600 pages) Publisher: World Scientific Publishing Company Published: 30 May 2016
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Services Marketing: People, Technology, Strategy: 9th Edition: People, Technology, Strategy (Ninth Edition)
ISBN 13: 9781944659820
Format: Paperback (684 pages) Publisher: World Scientific Publishing Published: 24 Sep 2021