Market-led Strategic Change: Transforming the Process of Going to Market (Professional Development)
by Nigel Piercy
ISBN 13: 9780750632850
Format: Paperback (480 pages) Publisher: Butterworth-Heinemann Ltd Published: 15 Oct 1997 Other Format: Hardcover, Paperback
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Market-led Strategic Change: Making Marketing Happen in Your Organization (Professional Development)
ISBN 13: 9780750606707
Format: Paperback (416 pages) Publisher: Butterworth-Heinemann Ltd Published: 14 Sep 1992 Other Format: Hardcover, Paperback
Market-led Strategic Change: Making Marketing Happen in Your Organization
ISBN 13: 9780722525449
Format: Hardcover (416 pages) Publisher: Thorsons Published: 11 Apr 1991 Other Format: Paperback