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Profit Maximization Through Customer Relationship Marketing

by Lerzan Aksoy, Timothy Keiningham, David Bejou

ISBN 13: 9780789038036

Format: Paperback (170 pages)
Publisher: Routledge
Published: 22 Feb 2008

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Profit Maximization Through Customer Relationship Marketing

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ISBN 13: 9780789038029

Format: Hardcover (170 pages)
Publisher: Routledge
Published: 14 Feb 2008
Other Format: Paperback

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