by SusanBaker (Author), Moira Clark (Author)
Intended for CEOs and executive management, this title identifies the key ingredients of service excellence and shows how leading companies have achieved success. Its introductory chapter proposes a framework based on the Unisys model that shows how companies can become customer centric. It features access to a service excellence questionnaire.
Format: Paperback
Pages: 216
Publisher: A Butterworth-Heinemann Title
Published: 09 Jul 2004
ISBN 10: 0750660856
ISBN 13: 9780750660853