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Advertising: What it is and How to Do it

by Roderick White

ISBN 13: 9780077070779

Format: Paperback (256 pages)
Publisher: McGraw-Hill Publishing Co.
Published: 01 Aug 1988
Other Format: Hardcover

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Secrets of Customer Relationship Management: A Guide to Getting Much Closer to Your Customers

by James G. Barnes

ISBN 13: 9780071362535

Format: Hardcover (288 pages)
Publisher: McGraw-Hill Inc.,US
Published: 01 Oct 2000

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Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why

by Max Sutherland, Alice K. Sylvester

ISBN 13: 9780749429775

Format: Paperback (320 pages)
Publisher: Kogan Page Ltd
Published: 01 Aug 2000
Other Format: Paperback

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What a Character!: 20th Century American Advertising Icons

by Warren Dotz, Jim Morton

ISBN 13: 9780811809368

Format: Paperback (132 pages)
Publisher: Chronicle Books
Published: 07 Mar 1996

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Advertising: What It Is and How to Do It

by Roderick White

ISBN 13: 9780077094584

Format: Paperback (320 pages)
Publisher: McGraw-Hill Education / Europe, Middle East & Africa
Published: 01 Nov 1999

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Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki (MARKETING/SALES/ADV & PROMO)

by Rohit Bhargava

ISBN 13: 9780071545211

Format: Illustrated (256 pages)
Publisher: McGraw-Hill Education
Published: 01 May 2008

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PRAC MARKETING FOR SCHOOLS

by Edel Barnes

ISBN 13: 9780631188049

Format: Paperback (224 pages)
Publisher: John Wiley & Sons
Published: 01 Apr 1993

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Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach

by Linda Richardson

ISBN 13: 9780070523821

Format: Hardcover (192 pages)
Publisher: McGraw-Hill Education
Published: 30 Sep 1996
Other Format: Hardcover

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Advertising for the Small Business: How to Get Maximum Sales for the Minimum Cost

by Nick Daws

ISBN 13: 9781899053087

Format: Paperback (288 pages)
Publisher: Otter Publications
Published: 27 Sep 1996

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Cause Related Marketing: Who Cares Wins

by Sue Adkins

ISBN 13: 9780750644815

Format: Paperback (328 pages)
Publisher: Routledge
Published: 22 Sep 1999

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Words in Ads

by Greg Myers

ISBN 13: 9780340614440

Format: Paperback (232 pages)
Publisher: Hodder Education
Published: 07 Jul 1994

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Voice-overs: A Practical Guide (Stage and Costume)

by Bernard Graham Shaw

ISBN 13: 9780713653694

Format: Paperback
Publisher: Methuen Drama
Published: 31 Oct 2000

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