The Effective Use of Advertising Media: A Practical Approach
by Martyn P. Davis,David Zerdin
ISBN 13: 9780712677714
Format: Hardcover (336 pages) Publisher: Random House Business Books Published: 19 Sep 1996 Other Format: Paperback
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How to Get into Advertising
by Andrea Neidle
ISBN 13: 9780826457677
Format: Paperback (224 pages) Publisher: Cengage Learning Published: 25 Apr 2002
Sales Management (Marketing Series: Practitioner)
by CHRIS NOONAN
ISBN 13: 9780750633611
Format: Paperback (452 pages) Publisher: Routledge Published: 15 Jan 1998
Competitive Marketing: A Strategic Approach
by John O'Shaughnessy
ISBN 13: 9780415093170
Format: Paperback (572 pages) Publisher: Cengage Learning EMEA Published: 14 Sep 1995 Other Format: Paperback
Marketing in Travel and Tourism (Assessment of Nvqs and Svqs Series)
by Victor T.C. Middleton, Alan Fyall, Jackie R. Clarke
ISBN 13: 9780750644716
Format: Paperback (512 pages) Publisher: A Butterworth-Heinemann Title Published: 27 Apr 2001 Other Format: Paperback
Customer Equity: Building and Managing Relationships as Valuable Assets
by Robert C Blattberg, Gary Getz, Jacquelyn S Thomas
ISBN 13: 9780875847641
Format: Hardcover (228 pages) Publisher: Harvard Business School Press Published: 01 Jun 2001
Lights! Camera! Advertising!
by etc., Joy Satterwhite, Al Satterwhite
ISBN 13: 9780817442071
Format: Paperback (144 pages) Publisher: Amphoto Books Published: Feb 1992
Advertising Management: United States Edition
by David A. Aaker, Rajeev Batra, John G. Myers
ISBN 13: 9780133057157
Format: Hardcover (754 pages) Publisher: Prentice Hall Published: 12 Dec 1995
Content Critical: Gaining Competitive Advantage Through High-Quality Web Content
by Gerry McGovern, Rob Norton
ISBN 13: 9780273656043
Format: Paperback (256 pages) Publisher: Financial Times/ Prentice Hall Published: 15 Oct 2001
Marketing Aesthetics: The Strategic Management of Branding, Identity and Image
by Bernd H. Schmitt,Alex Simonson
ISBN 13: 9780684826554
Format: Hardcover (256 pages) Publisher: Simon & Schuster Published: 03 Nov 1997
The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making
by Thomas Nagle
ISBN 13: 9780130262486
Format: Hardcover (398 pages) Publisher: Routledge Published: 31 Oct 2001 Other Format: Hardcover
Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results
by Jack Mitchell
ISBN 13: 9781401300340
Format: Hardcover (304 pages) Publisher: Hachette USA Published: 11 Jun 2003