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Winning New Business: Essential Selling Skills for Non-Sales People

Winning New Business: Essential Selling Skills for Non-Sales People

by RichardDenny (Author)

  • Used

    Hardcover 2007

    $7.45
Synopsis

"Winning New Business" is the book for everyone who needs to know the skills of successful selling but lacks the training - or the courage - to sell effectively. Make no mistake, these days everyone in business is expected to be a sales person, whether they work in the sales team or not. With the growth in concepts like 'total marketing', 'living the brand', and 'customer relationship management', the need for everyone in business to maximise sales and profitability is paramount. Written by Richard Denny - one of the world's most renowned sales gurus - "Winning New Business" takes the fear out of selling, showing you just what to do and how to do it. In true Denny style, he motivates and inspires from the first page till the last, giving you the ability and the confidence to succeed. Bursting with industry insight and drawing on examples from TV's Top Gear to Muhammad Ali, Denny gives you the techniques and tactics you need to help you maximise your sales performance, whatever your role in the company.

$7.45

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More Information

Format: Hardcover
 Pages: 141
 Publisher: Kogan Page
Published: 03 Oct 2007
ISBN 10: 0749450096
ISBN 13: 9780749450090
Book Overview: Winning New Business by Richard Denny is the book for everyone who needs to know the skills of successful selling but lacks the training - or the courage - to sell effectively.

Media Reviews
The master of professional salesmanship. The Times The UK's guru of motivation. The Daily Mail The millionaire maker. Birmingham Post and Mail The excellent practical tips in this book will assist and motivate even the most reluctant. Mike Crawford, General Manager Service, ABB Limited Richard's plain speaking style brings basic and important concepts to life. If you want to be a winner in business and life, then this is an excellent investment of capital and time. Enjoy the journey. Martin Allison, Head of International Banking Services, Royal Bank of Scotland plc Richard Denny is the master of motivation. I would not be where I am today if it were not for Richard Denny. Rosemary Conley, the UK's leading diet and fitness expert Denny motivates and inspires from the first page until the last, giving you the ability and confidence to succeed. Making Money Winning New Business is for all those people who have to get new clients and customers but don't get selling. Cotsworld Journal Once you start reading what is on offer it is not difficult to realise why Richard Denny has been described as the master of motivation. Birmingham Post, 23 February 2008
Author Bio
Richard Denny is a highly successful businessman who has been sharing his ideas on success and achievement around the world for over 20 years. A highly sought-after motivational speaker, he has helped thousands of people to succeed. Chairman of the Richard Denny Organisation, he is the author of four other books, Selling to Win, Motivate to Win, Communicate to Win and Succeed for Yourself (all published by Kogan Page). His books have sold over a quarter of a million copies worldwide.