Business Planning: An Approach to Strategic Management

Business Planning: An Approach to Strategic Management

by Bill Richardson (Author), Bill Richardson (Author)

Synopsis

Aims to develop in students the knowledge and expertise essential to co-orduinate business activities and respond to change. Models and theory from the discipline of management science are illustrated using case studies and problem-solving exercises. An ELBS/LPBB edition is available.

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More Information

Format: Paperback
Pages: 288
Edition: 2
Publisher: Financial Times/ Prentice Hall
Published: 02 Mar 1992

ISBN 10: 027303720X
ISBN 13: 9780273037200